Marketing Strategy Framework
200 Market Street North, Hastings, Hawke's Bay / Gisborne
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Connect & Conquer have created a simple marketing strategy framework that helps to give businesses a clear understanding of who they are, who they serve and a clear direction on how to use this to show up online. And they are coming to the Tuesday TuneUp to share this with you.
If you are feeling overwhelmed or unsupported in your business and need some clear marketing direction that's going to drive results and conquer your goals then this is the TuneUp for you.
Connect & Conquer will take you through the importance of laying out a foundation to build your marketing from and take you step by step through the framework you need to follow to create your own marketing strategy.
Consistency, connection and clarity are key principles for marketing. Once you have your marketing strategy these key principles will fall into place.
They will take you through how to:
- Connect to your core - what is at the heart of your business. Where are you taking it and how are you going to get there?
- Identify your ideal core customer. Who do you service and how do you get in front of them?
- Cement your unique position in the market. What is your secret sauce that will draw your market to you, rather than your competitors.
- Develop your brand personality. Your tone of voice and the way you sound in your marketing.
This will give you an edge over your competition. When you start to feel lost and overwhelmed, that's when you go back to the strategy. Refer to it, live it, breath it. So let's get your marketing strategy underway.
Connect & Conquer. Strengthening brands for small businesses.
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